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Digital Marketing Strategist

Company: Lee Health
Location: Fort Myers
Posted on: June 11, 2021

Job Description:

Responsible for analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget. This position plays a pivotal role in growing our business, customer base, and improving user experience. Designs, develops and implements new features and is an expert in key disciplines such as data management, usability, accessibility, digital marketing and analytics.

Educational Requirements

Degree/Diploma Obtained Program of Study Required/
Preferred
and/or
Associate's Required and
Bachelor's Preferred

Additional Requirements

Associates degree from an accredited learning institution, in Marketing, Communications, Journalism, Library, Information Science or related field required.

Experience Requirements

Minimum Years Required Area of Experience Required/
Preferred
and/or
3 Years Required

Additional Requirements

• Excellent written and verbal communication skills

Firm grasp of emerging digital tools

Thorough understanding of digital touch points

Excellent interpersonal skills

Insightful and perceptive

Business knowledge

Deadline driven

Sense of urgency

Understanding of web analytics


State of Florida Licensure Requirements

Licenses Required/
Preferred
and/or

Certifications/Registration Requirements

Certificates/Registrations Required/
Preferred
and/or

Keywords: Lee Health, Fort Myers , Digital Marketing Strategist, Other , Fort Myers, Florida

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