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CRM Analyst

Company: Adecco
Location: Fort Myers
Posted on: November 11, 2019

Job Description:

Adecco Staffing is assisting Chico's FAS Inc. in recruiting for a CRM Analyst position in Fort Myers, Florida. This is a long term temporary opportunity with the possibility to go permanent for the right individual.
This position is responsible for consolidating all relevant information and output of the CRM engine to be used in initiating, tracking and modifying all omni-channel customer campaigns (direct mail, email, social, SMS text, calling campaigns etc.).? With a deep understanding of the brand contact planning framework and the business objectives for each campaign, this position helps define audience and medium selection, variable content, QA validation and monitor campaign activity. This role partners with the departmental colleagues to effectively contact customers in the appropriate channel.? This is an integral role for the evolution of personalization and real time communications.
Functional Responsibilities

  • Provides analytic support for Chico's FAS strategic initiatives that allows for better informed decisions making in areas such as marketing.
  • Ensures store grand openings, email blasts, catalogs, postcards, and calling campaigns run efficiently and align with marketing, print house, ESP, POS Team and Contact Center on campaign timelines and process flows.
  • Evaluates post campaign performance of all campaign types and targeted store events and assess their interaction and adherence to targets.
  • Provides recommendations based on applied methodologies.
  • Demonstrates up-to-date expertise and applies this to the development, execution, and improvement of action plans by providing expert advice and guidance to others in the application of information and best practices; supporting and aligning efforts to meet business needs; and building commitment for perspectives and rationales.
  • Provides project support by ensuring adherence to proper procedures and guidelines or advising on, executing and documenting organizational practices; understanding and communicating working knowledge of organizational best practices.
  • Designs reporting templates to meet business requirements as needed.
  • Provides training and instruction on CRM tool/process usage to brand/internal partners as needed.
  • Other duties as assigned. Qualifications
    • Bachelor's degree in Statistics, Math, Economics, Analytics, , Information Technology or related field or applicable work experience required
    • 2+? years of CRM/direct marketing experience
    • Previous demonstrated application (internship, co-op, work experience) in an analytics field
    • Advanced Knowledge of MS Office Suite
    • Omni-channel retail environment experience preferred
    • Certificate in business analytics, data mining, or statistical analysis preferred
    • Experience in audience selection and contact strategies required across direct mail, email, digital, SMS, social and phone campaigns preferred
    • Experience in supporting multiple projects, able to drive to completion with varying levels of definition and priority preferred Adecco provides one of the most comprehensive benefits package in the industry to temporary workers
      Equal Opportunity Employer Minorities/Women/Veterans/Disabled

      Company Description:

      Adecco is the world---s largest provider of staffing solutions. But it---s not our size that makes us different, it---s our unwavering commitment to the businesses, job seekers and communities we serve.--Every day, we propel job seekers forward in their career and help America---s top employers attract, develop and manage the very best talent. Job seekers--rely on us for exciting temporary, temp-to-perm and permanent opportunities, as well as career resources and advice. Businesses throughout the country and across all industries count on us for access to more than 9 million qualified candidates and an ability to deliver proactive and actionable insight into the economy and the job market. We also sponsor community and nationwide community service events to ensure opportunities for all.--We are proud of the fact that we connect more people with more jobs than anyone else, and know how important what we do is - not only to the economy and job market, but also to the lives and communities we touch

Keywords: Adecco, Fort Myers , CRM Analyst, Professions , Fort Myers, Florida

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